Rent the Runway: A Fashionista’s Lifesaver
Monday, 14 November 2011 00:15 | Written by Brianne Elliott
In these tough financial times, buying a new dress for every special occasion can be out of the question. When things aren’t going so well for me, there’s nothing better than shopping online (and, let’s be real, ignoring my credit card statement) to get the perfect look for nights out. But while I may look good, my bank account is unappreciative. So, meet Rent the Runway—the budget-friendly solution for the “nothing-to-wear” fashionable girl. Founders Jenn and Jenny, who met as college roommates, describe the service as “the Cinderella experience for woman everywhere.”
Here’s how it works: Remember when you were drooling over Herve Leger’s last runway show? While buying a thousand dollar dress that you would only be able to wear a couple times is out of a question, you can “rent” the dress for a period of three to five days online for a fraction of the actual cost. Rent the Runway will ship you the garment in your size (and a back up size as well) and include the return shipping back. When you are done partying in your sexy bandage dress, all you do is pop it in the package included and drop it in your mailbox—no dry cleaning or postage necessary.
With over 95 designers offered, Rent the Runway has options for every event—from sorority formal and holiday party to career moment and rustic wedding. With prices at 90% off the original, you can feel at ease renting a statement Haute Hippie dress that you’ve always wanted that you would only be able to wear once anyway. Rent the Runway also has jewelry and handbags available to rent at a deep discount as well.
And the best part? When you rent one dress, you can rent a variety of other styles for the same time period for only twenty-five dollars. My sister and I took advantage of this during a family wedding this summer; I rented a crimson Robert Rodriguez dress, she chose a maxi Alice + Olivia gown, and we split the total cost. Rent the Runway is the perfect option for when you want to look cute for any occasion…and don’t want to worry when the bill comes.
For more information on Rent the Runway, please visit www.renttherunway.com
Hide Your Keys, Hide Your Wife, and Be Safe Online
Tuesday, 30 August 2011 18:41 | Written by Administrator
Your online reputation can affect your job search or your college admissions. More bosses and universities are reporting looking up candidates on social media sites. So how can you make sure your 'public profile' is a positive one?
The website www.myID.com is a new tool designed to help manage your online reputation. It continually scans for personal information and provides real-time alerts of dangerous postings. myID.com also offers SafetyWeb.com, which helps protect student’s social media postings, which can affect their college admissions and job searches later in life.
ProtectedPix was created in light of the countless stories of being denied job offers, career losses, online misrepresentation, college application refusals, and personal safety being compromised…all due to personal photos being seen by the wrong person.
This new service protects images from being captured, reducing the risk that they will be shared with unexpected people or used for unintended purposes. Access is completely customized and can be revoked at any time by the user. ProtectedPix offers a safe way to share pictures and protect users’ privacy, digital identity, and reputation. Visit www.ProtectedPix.com to keep your moments locked up!
How to Plan For a Red Carpet Event
Friday, 15 July 2011 22:41 | Written by Jeni Elizabeth
As a child my father said he would be nothing without the woman behind him, my mother. He would say she “held the team and made it happen”…I like to think the glam team behind each gifted actor or actress has the ability to make everything happen on certain days.
Most people I know look at a red carpet day as a very important day, and why wouldn’t you?? Some people go their entire lives without ever being able to step foot on one! It is a day that there will be thousands and thousands of eyes on you. They will be critiquing you, judging you, laughing with you, and most importantly cheering you on.
Red carpet days are very stressful for me; I am the girl behind the scenes. I am the girl responsible for choosing that dress that will put my client either in Fashion Police or on a Best Dressed List. No pressure??! I have to be able to clasp that jewelry, make sure boobs are perfectly placed, cufflinks are on, back is sewn closed, and be ready for any last minute tear that could make or break an entire evening. The final moments in the limo as you round the corner (from usually the same hotel as the event!) are do or die moments. As a stylist, you know the minute your client opens that door and steps foot on that carpet that’s it.
Most likely your stylist has given you at least five to 20 dresses to choose from a week before the event. When that rack gets rolled into your house, it is literally a piece of artwork. One solid rack holding so many different pieces from most likely so many different designers. Each one demanding its own jewels and shoes. Each one demanding the attention it so badly deserves. Yet only one will make it! That rack, that rack is worth a thousand photos!
Color is Key: The minute you see the rack, choose a color. Make that color your theme. Know that that color WILL BE your signature color for the entire evening. Everything from your shoes to your diamond earrings, that insane Christian Loubouton clutch and Manolo shoes will match that themed color…and you will be fabulous. This does not mean at all that everything has to be the exact shade; I actually prefer different shades of a different color all put together. I think its adds depth and fun!
Attention to Alterations: Ensure that all of your basic alterations are completed two days before the event. The morning of the red carpet is scary enough as it is. The last thing you need is a dress that doesn’t have the basics completed at least a couple days before. Make sure to try it on the minute you get it WITH your shoes. So many of my clients have tried dresses on and said “It’s Perfect! I Love it!” Day of the event, for some reason the dress seems to be four inches too small or you had a random age 30 growth spurt! Guess who didn’t account for her platforms?? Don’t forget the shoes!
Simply Sleep: At least make the ATTEMPT to get three good nights of sleep leading up to the carpet. Chances are you will have a very late night that night, and you can make up for the time lost! You will be in front of thousands of cameras and people who want to see how amazing everything about you looks. I have found that the best accessory is as easy as sleep and rest.
Terrific Tissues: Keep at least four tissues in your purse at all times. Tissues can be used for so many things that include so much more than tears. I have found that tissues come in very handy in auditoriums that are unrepentantly cold! They can be stuffed quickly into a pair of shoes that perhaps could have used a couple more stretches and are giving you that terrible blister! They save you from lipstick kisses on the cheeks and of course catch the tears when you name is announced and you realize how much people adore you!
Most importantly smile. No one wants to see a Debbie Downer on the carpet! Remember, as I said earlier, most people don’t get the opportunity to step foot on a red carpet their entire lives. Enjoy the day! Be grateful to those that helped you get there and be grateful knowing you are fabulous!
Your Guide to Fabrics for Summer!
Friday, 15 July 2011 22:34 | Written by Administrator
Summer is here, and while we're all psyched for the perpetually warm weather ahead after a tough winter, pretty soon it's inevitable that the heat, humidity, and summer sun will leave us feeling, well, less than fresh.
Chrissy Volk, wardrobe consultant for Adahlia Volk, has put together a cheat sheet for navigating through the best, most breathable fabrics for the season. Whoever looks at clothing "ingredient" listings on the tag—well, this season, think of this as your guide to "cool."
COTTON + STRETCH = CUTE BUTT: Cotton jeans are the lightest for summer, because they are airy and breathable. However, jeans with a small content of stretch are the most flattering. They will move with your body and its movements.
BEST DENIM BLENDS: Chrissy suggests denim with a high cotton content and small synthetic content. A jean with either a 98% cotton/2% lycra or 96 % cotton/4% lycra fabric is a good combination. Joe’s Jeans, Seven For all Mankind, Citizen, and Gap are all great for this combo!
TEES AND TANKS
SOFTEST TEES: Cotton tees and tanks are favored in the summer time because they are so breathable. Look for pima and supima cotton—they are the softest cottons.
FABRIC BLENDS AND THE "WEAR" OF YOUR FAVE SHIRTS: Combination fabric blends are often used so that garments will retain shape and remain durable over a period of time. Cotton blended with polyester, for instance, will retain its shape well and will also resist shrinkage.
SURPRISE FABRIC TO LOOK FOR: Look for rayon! It drapes well and keeps its shape, even when wet.
SLIMMING TEES AND TANKS: If you are looking for a tank that holds its shape day after day, Chrissy personally love James Perse, Target, or BP—a Nordstroms brand. They are a Cotton/Spandex blend, so you can throw them on day after day, and they will hold their shape very well. The blend you should look for is 94% cotton/ 6% spandex for a more tight fitting, yet slimming, tee or tank.
CAN'T GO WRONG AIRY DRESSES: 100% cotton is the way to go for light and airy dresses!
DRESSIER "DRESS"ING: For dressier occasions, ditch the polyester blends and look for 100% silk which is more breathable and cool! Another option could be a chiffon (which is made from either silk or nylon), which is also breathable and light. Look for a lining in an acetate or nylon blend.
BODY CON OPTIONS: If you do love a tighter fit, opt for a poly-blend with spandex; it allows for more flexibility in the fabric and pulls moisture away from the skin, making cooler than just polyester alone.
Adahlia Volk is the brainchild of Chrissy Volk. Chrissy brings years of fashion knowledge and a love of making people feel good to Adahlia Volk, Style and Image Consultancy ( http://adahliavolk.com/). Chrissy is highly experienced and has years of experience within the fashion industry.
Question? The Answer is with ChaCha
Saturday, 25 June 2011 01:29 | Written by Jessie Clapp
Ever found yourself out and about, stumped, and wondering the height of Justin Bieber? Well just text Indiana-based Q&A site, ChaCha, and they will be able to not only give you an answer for free, but they will respond back within one to three minutes while you continue on about your day. ChaCha’s Chief Marketing Officer Shawn Schwegman explains that ChaCha approaches question and answer services at a different direction than other Q&A services out there due to their real time response and accuracy of answers.
ChaCha’s service has grown at a quick rate, claims Schwegman. He explains how ChaCha experiences about 32 million unique visitors that cross all of the site’s platforms in just one month. This then turns out to about three million questions a day. According to Schwegman, they will always provide an answer for every question, unlike sites such as Answers.com, who only provides answers for an average of 30 percent of questions asked.
Ask a question via web (www.chacha.com), text (242-242 spells ChaCha!), and social networking sites such as Twitter and Facebook, and receive your real time answer from one of 65,000 “guides.” These “guides” are real people: students, stay at home moms, retired professors, etc., and they will log in to the ChaCha service and answer questions whenever they are up for it. These responses come within just a couple of minutes, whereas other Q&A sites such as Quora, Answers.com, or Ask.com may give a response in hours, weeks, or never since they are free crowd source models (Google being algorithmic).
Schwegman mentions that ChaCha is the first company he’s worked for that gets so many cognitive ratings from its customers. The feedback the site receives is anywhere from 100,000 to 300,000 ‘thank you, I love you ChaCha’ or ‘goodnight ChaCha, you rock’ comments a month, making for a very personal service.
Founded in 2006, ChaCha launched its mobile platform in 2008, followed by their website in 2009. This last year in 2010, ChaCha relaunched its website and launched their first mobile applications. As of this current year, mobile apps have been relaunched and a website relaunch is expected as well. “One challenge we have that people are kind of frustrated with is that we require a phone number on the iPhone app. If you look at all the ratings on the app, anyone that rates us poorly in comments, that’s the only thing they say; that’s what they rated us poorly for. So we’re fixing that in this next release,” explains Schwegman of ChaCha’s updates.
Though ChaCha may not have a clear competitor for a number one spot, the company will manage to stay unique and reliable with its focus on user experience and upcoming changes ahead. Over the span of 2011, ChaCha will be continuing updates with mobile apps and the website almost every month. There will be a blending of styles, in order to harness the power of crowd sourcing. Schwegman goes into further explanation stating, “We want to stay true to our brand in that when you ask ChaCha a question, you will always get a ChaCha answer. That said, we want to take the crowd source model and inject it on our business models.”